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    Improving Campsite and Holiday Park Accessibility for All

    Make your site welcoming for guests with disabilities and mobility needs.

    By Mary Lowry-Martin

    Co-Founder, PayCamp

    January 4, 2026 · Updated July 23, 2026
    12 min read
    🌟
    1

    Enhancing Accessibility: A Guide for Outdoor Hospitality

    Unlock growth and inclusivity by making your campsites and holiday parks accessible to all.

    2

    Making Your Site Accessible to Everyone

    Accessibility isn't just about compliance—it's about welcoming guests who might otherwise be excluded from outdoor experiences. With 14.6 million disabled people in the UK (22% of the population), accessible sites tap into a significant market while doing the right thing.

    💡

    Huge Market: 14.6M disabled people in the UK.

    💰

    Significant Spending: £274 Billion "Purple Pound".

    ❤️

    Loyalty & Reputation: Builds positive brand image.

    📈

    Growth Opportunity: Taps into underserved demographics.

    The Business Case

    Market Size

    • 14.6 million disabled people in the UK
    • Combined spending power: £274 billion ("Purple Pound")
    • Disabled travellers often travel with companions
    • High loyalty to accessible venues
    • Growing aging population increases demand

    Reputation Benefits

    • Positive reviews mentioning accessibility
    • Word-of-mouth in disability communities
    • Award and certification opportunities
    • Staff pride in inclusive service

    Understanding Different Needs

    Accessibility isn't just about wheelchairs. Consider:

    Mobility Impairments

    • Wheelchair users
    • Walking aid users
    • Limited stamina or balance
    • Difficulty with steps or uneven ground

    Sensory Impairments

    • Blind or partially sighted
    • Deaf or hard of hearing
    • Sensitivity to light or sound

    Cognitive and Learning

    • Autism spectrum conditions
    • Learning difficulties
    • Dementia
    • Anxiety disorders

    Hidden Disabilities

    • Chronic pain conditions
    • Fatigue conditions
    • Bowel/bladder conditions
    • Respiratory conditions

    Physical Accessibility Improvements

    Paths and Surfaces

    Key Principles

    • Firm, level, slip-resistant surfaces
    • Minimum width for wheelchair passage
    • Rest areas on longer routes
    • Alternatives to steps

    Pro Tip: Invite a local disability group to "audit" your paths. Their lived experience will highlight areas you might miss.

    Specifications

    Element Standard Notes
    Path width 1.2m minimum (1.5m preferred) Allows wheelchair + companion
    Cross-slope 2% maximum Prevents tipping
    Gradient 5% maximum (8% with resting) Ramps need handrails above 6%
    Surface Firm, non-slip Compacted gravel, tarmac, resin-bound

    Improvements to Consider

    • Tarmac or resin-bound paths to facilities
    • Boardwalks over soft ground
    • Handrails on slopes
    • Resting benches every 50m on long routes
    • Contrasting edges for partially sighted

    Accessible Pitches

    Minimum Requirements

    • Level, firm surface
    • Close to accessible facilities
    • Wider than standard (8m x 8m minimum)
    • Accessible hook-up point (lower height)
    • Adjacent accessible parking space

    Enhanced Provision

    • Ramped access to pitch
    • Outdoor shelter/seating area
    • Direct path to facilities
    • Priority booking available
    • Assistance call point

    Accessible Accommodation

    For Self-Catering Units

    Feature Requirement
    Entrance Level or ramped access, 850mm clear opening
    Circulation 1500mm turning circle in main spaces
    Bedroom Transfer space both sides of bed
    Bathroom Roll-in shower, grab rails, shower seat
    Kitchen Lowered work surfaces, space under sink
    Doors Lever handles, contrast markings

    Ceiling Hoists

    Consider installing ceiling track hoists in accessible units:

    • Enables guests who use hoists at home
    • Covers bedroom and bathroom
    • Cost: £2,000-4,000 installed
    • Significant differentiator

    Toilet and Shower Facilities

    Accessible WC Requirements

    • Minimum 2200mm x 1500mm clear space
    • Door opens outward or slides
    • Support rails correctly positioned
    • Alarm pull cord reaching floor
    • Contrast between fittings and background

    Changing Places Facilities

    For guests with complex needs:

    • Minimum 3m x 4m
    • Adult-sized changing bench
    • Ceiling hoist
    • Peninsular WC
    • Privacy for carers

    Did You Know? Installing a Changing Places facility can significantly open your site to families with complex needs, often a deciding factor for their holidays.

    Consider Also

    • Separate accessible shower (1500mm x 1500mm)
    • Fold-down shower seat
    • Handheld and fixed shower heads
    • Non-slip flooring
    • Good drainage (level access creates challenges)

    Sensory Accessibility

    For Visually Impaired Guests

    Wayfinding

    • Consistent layout (don't move things)
    • Tactile ground surface indicators
    • Handrails along routes
    • Audio information where appropriate
    • Large print information available

    Signage

    • Minimum 25mm letter height
    • High contrast (light on dark or dark on light)
    • Non-reflective surfaces
    • Sans-serif fonts
    • Braille and tactile options on key signs

    Accommodation

    • Tactile markings on appliances
    • Good lighting throughout
    • Contrasting edges on steps
    • Remove trip hazards

    For Hearing Impaired Guests

    Communication

    • Staff trained in deaf awareness
    • Written information available
    • Email/text communication options
    • Video relay service awareness

    Safety

    • Visual fire alarms (flashing beacons)
    • Vibrating pillow pads for alerts
    • Text-based emergency information
    • Visual door entry indicators

    Facilities

    • Hearing loops at reception
    • Subtitled videos/information
    • Well-lit spaces (for lip reading)

    Cognitive Accessibility

    Clear Information

    Signage and Wayfinding

    • Simple, clear language
    • Pictograms alongside text
    • Consistent colour coding
    • Logical layout
    • "You are here" maps

    Written Materials

    • Easy-read versions available
    • Short sentences, simple words
    • Images to support text
    • Clear structure with headings
    • Avoid jargon

    Sensory Considerations

    For Autism and Sensory Processing

    • Quiet areas/pitches available
    • Low-stimulation times for activities
    • Clear information about what to expect
    • Staff aware of meltdown/shutdown
    • Flexible booking policies

    Environmental Factors

    • Reduce unnecessary noise
    • Controllable lighting in accommodation
    • Consistent routines communicated
    • Advance warning of changes

    Staff Training

    Core Awareness

    All staff should understand:

    • Range of disabilities (visible and hidden)
    • Person-first language
    • Asking before helping
    • Communication adaptations
    • Emergency procedures for disabled guests

    Practical Skills

    • Guiding visually impaired guests
    • Communicating with deaf guests
    • Wheelchair assistance if requested
    • Using accessibility equipment
    • De-escalation for sensory overload

    Training Resources

    • Purple Tuesday (free training)
    • VisitEngland accessibility guidance
    • Local disability organisations
    • Online courses (many free)

    Communication and Marketing

    Website Accessibility

    Technical Requirements

    • WCAG 2.1 AA compliance minimum
    • Screen reader compatible
    • Keyboard navigation
    • Alt text on images
    • Captions on videos

    Content Requirements

    • Clear accessibility information page
    • Photos of accessible features
    • Honest description of limitations
    • Contact for access queries
    • Downloadable access statement

    Access Statements

    Comprehensive document covering:

    • How to get there
    • Parking arrangements
    • Reception and public areas
    • Accommodation details
    • Eating and drinking areas
    • Outdoor facilities
    • Additional information
    • Contact for questions

    Be Honest

    Don't oversell. Guests appreciate honest descriptions:

    • "Our site has some gravel paths that may be challenging for manual wheelchair users in wet weather"
    • "Our accessible toilet is 50m from the nearest accessible pitch"

    Certification and Recognition

    Schemes to Consider

    Scheme Focus Benefit
    VisitEngland National Accessible Scheme Accommodation Official recognition
    Euan's Guide Reviews by disabled people Authentic feedback
    AccessAble Detailed access guides Independent assessment
    Autism Friendly Award Autism-specific Specialised recognition

    Funding and Support

    Grants and Assistance

    Source What For Amount
    Access to Work Staff support Varies
    Disabled Facilities Grants Major adaptations Up to £30,000
    Local authority grants Business improvements Varies
    Tourism grants Visitor experience Varies

    Tax Relief

    • Capital allowances on access equipment
    • VAT relief on some adaptations
    • Business rates relief possible

    Common Quick Wins

    Implementing Accessibility: Quick Wins & Investments

    🌱

    Low Cost

    • Staff awareness training
    • Accessible information (website, print)
    • Portable ramps for small steps
    • Grab rails in existing toilets
    • Large print menus/information
    • Hearing loop at reception
    🪜

    Medium Investment

    • Accessible parking spaces
    • Improved path surfaces
    • Accessible toilet installation
    • Door automation
    • Visual fire alarms
    🏗️

    Significant Investment

    • Accessible accommodation units
    • Changing Places facility
    • Comprehensive site accessibility
    • Ceiling hoists

    Planning Your Improvements

    1

    Audit Your Site 🔍

    • Walk your site with accessibility eyes (or invite disabled visitors)
    • What barriers exist?
    • Where are the quick wins?
    • What's the guest journey?
    2

    Prioritise Changes ✅

    • Consider impact on guests
    • Evaluate cost and complexity
    • Adhere to legal requirements
    • Assess available funding
    3

    Implement Improvements 🛠️

    • Start with quick wins
    • Build accessibility into planned works
    • Seek specialist advice for complex projects
    • Involve disabled people in design
    4

    Communicate & Refine 📣

    • Update website and marketing
    • Train staff on changes
    • Gather feedback from guests
    • Continuously improve

    Equality Act 2010

    Service providers must make "reasonable adjustments" for disabled customers. What's reasonable depends on:

    • Size of organisation
    • Resources available
    • Cost of adjustment
    • Practicality
    • Impact on service

    Building Regulations

    New buildings and significant alterations must meet Part M (Access) requirements.

    Planning Considerations

    Listed buildings may have restrictions, but accessibility improvements are often supported.

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    3

    Case Study: Transformation in Action

    Site: 60-pitch touring park, family-run

    Before: One accessible toilet, no accessible pitches, gravel paths

    Investment: £35,000 over 3 years

    Improvements:

    • 2 fully accessible pitches with adjacent parking
    • Resin-bound paths to all facilities
    • Upgraded accessible toilet with changing room
    • Automatic door at reception
    • Staff training programme
    • Comprehensive website access information

    Results:

    • 15% of bookings now include access requirements
    • Featured in Euan's Guide top recommendations
    • Multiple 5-star reviews mentioning accessibility
    • Repeat booking rate for accessible guests: 60%
    • "It changed how we think about every guest"

    Accessibility improvements benefit everyone—parents with pushchairs, elderly guests, those recovering from injury. Creating an inclusive site isn't just the right thing to do, it's good business.

    🚀 Key Actions for Your Site

    • Conduct a thorough accessibility audit of your current facilities and services.
    • Prioritise "quick win" improvements with low cost and high impact.
    • Invest in staff training to foster an inclusive and confident team.
    • Ensure your website clearly communicates accessibility features and limitations.
    • Explore available grants and funding for larger accessibility projects.

    Track guest requirements? PayCamp lets you record access needs at booking, generate accessible pitch reports, and communicate requirements to your team—ensuring every guest gets the experience they need.

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